We use smartphones and appliances, drive smart cars, and we increasingly purchase consumer goods that are supplied and transported in smart packages…So, what makes all those things ‘smart’ and how can ‘smart packaging’ be implemented?
This course is designed to assist anyone who is responsible for packaging, marketing, operations, logistics in the consumer goods and broader supply chain seeking to stay relevant in their consumers lives by using smart packaging solutions that offer out-of-the-box business value.
The course will provide attendees with a better understanding of the smart packaging solutions currently available to transform the way they package, deliver and market their products and connect directly with consumer or offer value that will ensure customers ‘come back for more’. Best Practice examples of award-winning packs across Active & Intelligent Packaging will also be discussed in the course.
Discussions will cover active and intelligent packaging in easy to understand terms, and will highlight applications being embraced by brands across various industries who are trying to leverage the benefits of smart packaging solutions to enhance their operations whilst at the same time providing an unparalleled customer experience. Is your business prepared for such transformations?
All attendees will attain 12.5 CPD points per session towards the global Certified Packaging Professional designation and a certificate of attendance.
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